Posts in category MORE MOBILE


MORE MOBILE

A Business Focus: Mobile App or Website Strategy?

As smart-phone and tablet use has grown, mobile apps have become more prolific; however business consensus regarding website vs. mobile app remains undefined. Many businesses struggle to appreciate the power that mobile apps can bring a business; they can provide more to your consumer than just a gaming platform. In fact surveys (Apple iStore) have recorded travel, lifestyle, utilities and educational apps as amongst the most popular apps currently downloaded. There are a variety of ways that a mobile app can enhance any business.

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MORE MOBILE

About time: Ministers finally crack down on nuisance calls

According to an article posted on The Guardian’s website on the 29th March, British ministers announced that there would be strict regulations and fines imposed on cold calls used by firms and charities. Many companies will suffer large fines as the culture secretary, Maria Miller, insisted that the threshold be lowered against companies using telesales marketing techniques and unsolicited calls.

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