Ever since the inception of video game, they have remained to be people’s favourite pastime activity. During their initial stages, video games were not that popular. It took them a few years before the general public could embrace them. From what used to be simple video games, the concept of these games have evolved up to a level where they became a test of reflexes, memory and needing time commitment to complete a mission.
Throughout the evolution path of the video games, they went through two evolution paths. One of the paths gave birth to the development of the so called ‘casual gamer’. Casual gamers can be referred to as the type of players who basically enjoy playing games but have invested little in terms of their gaming experience. They are not fully committed players.
According to a report which was published by BBC in 2013, it revealed that smartphones and tablets make up a huge chunk of game lovers. This new trend is catching up quickly and it’s only a matter time before it overtakes the traditional gaming channels.
What could be the reason behind this emerging trend involving casual gamers? The answer is the popularity of social media and dominance of mobile technology.
Here are five reasons as to why social media and mobile technology is presumed to be responsible for the rise of casual gamers.
1. Short and sweet
Most of the social media games tend to be short and sweet which is very convenient to the casual players who tend to play games when it suits them. They do not commit to the games hence whenever they get an opportunity to play, they do so. One of the most popular games that received global recognition was Candy Crush. It received global acceptance among casual gamers because it was very short and only took a few minutes to complete.
2. Simplicity
Besides the fact that most of the social media games have a tendency of looking sophisticated, they remain mechanically simple. Most of their interfaces involve point and click interfaces and basically involve putting things in order. They have simple rules and are easy to play.
3. They are free
By the fact that most of these games are free to get, they have acquire a huge fun base of people who feel that making huge investment on video games is not something they fancy. So those people can now play free bingo apps online at Win and have a good time.
4. Electronic clay
On a typical social media game, once the game title ends with ville, city or world, it sends a statement that at one point, the player will get to create something. This on its own sends a sense of fulfillment and the ability to customize provides players with the sense of freedom.
5. Takes advantage of compulsive behavior
Most of the game designers who work on developing these social media games have come up with a perfect formula where they get to take advantage of compulsive need to be rewarded. The fact that gamers always want to be rewarded at the end of a mission/task,has made these games to be developed in such a way that they give the rewards in seconds or hours hence keeping the player wanting more from the game.
