It doesn’t matter what industry you’re in, what knowledge you have, or what skills you’ve acquired throughout your life, one of the best ways to share your expertise and capitalize on it is to create your own online video course.

Through these courses, anybody in the world can buy your course and engage with you while you teach them skills and knowledge that could benefit them for the rest of their life. However, in order to be a success, you need to create a course that works.

Today, we’re going to explore the three most important things you’re going need to remember in order to create a successful video course, enabling you to reach the masses and succeed in this new business venture.

 #1 – Time to Plan

The most important thing to do before setting out to create your video course is planning. Of course, you could try jumping straight into it, but this is only going to be your downfall. Take your time to plan your course.

Start with your idea, build it into sections, list all the sectors of the topic you want to cover and plan what order you’re going to put everything in. It might help to check out similar video courses that already exist to see what they are doing and how they have structured their course.

You’ll also want to plan camera shots, the equipment you’re using, how long the clips are going to last and what kind of set you’re going to implement. In short, the more organized you can be, the better your production will be, and the smoother the filming process will come out.

 #2 – Professional Equipment

Okay, you don’t actually need professional equipment in order to make a successful video course, but you need to remember that the quality of your content is essential. If you’re releasing a low-quality course, nobody’s going to want to use it.

The two main things to remember here is ‘video quality’ and ‘audio’; the latter being one of the most important. In theory, you could record your video content on your iPhone due to the fact it records in 1080P, and some even do 4K.

However, you’re going to need to buy a microphone in order to boost your audio quality. If people are not enjoying listening to your voice, they’re not going to want to continue with your course. You might even want to use tools like GetCloudApp to help you create high-quality content to use in your videos.

 #3 – A Platform to Host

The final thing you’re going to need to think about is where you’re going to host your online course once it’s ready. You could put it on your website, or on a platform like YouTube to make it accessible to the masses.

On the other hand, you might want to sell your course, again through your website, or through an online course platform, such as Udemy or Skillshare. Research all the options you have available, and you’ll be able to choose which one is best for you.


There are lots of elements and things that go into making a video course, especially a successful one, and this list is only scratching the surface. The best thing to remember is to take your time and get organized before jumping straight in. The more you can plan and get ahead, the smoother your video production journey will be.